Driven by incessant innovations, the technology sector is in a constant state of flux. Tech firms are therefore pushed to strategic and technological adaptability in order to remain competitive. Their problem is thus: how to manage operations through the evolution of the sector whilst positioning themselves towards future growth.
When our technology orientated clients ask themselves how to reposition their company in order to develop their business, we help them anticipate market trends and harness their strength.
Example : a digital image recognition start-up
A general management mission to save the company .
A start-up using a new technology to develop digital image recognition products was on the verge of bankruptcy after two years, mainly due to an ill adapted marketing strategy. Its shareholders asked Zalis to prepare and present a new business plan, and to take operational control of the company. We were able to produce and implement a rescue plan, which ensured the long-term survival of the company.